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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

According to a Reuters report, AOL today said that it has landed two new partnerships with broadband providers so it could offer low-cost, high-speed service. The online monolith, which recently opened its new free portal, has now signed deals with telecom giants BellSouth and AT&T to offer a bundled service...
Tamarac, FL-based Interactive Advertising Group, a provider of performance-based marketing, today announced a 100% increase in its online advertising revenue for the second year running. The company has also added that its EBITA has increased 400% over the previous year. Within two years, IAG has also grown to over 30...
Google launched a beta this week for its AdWords Editor application. The search company has quietly been testing out two new features for AdWords advertisers including a desktop application to manage AdWords campaigns and longer text ads. As a downloadable account management application for Windows, AdWords Editor allows users to...
With its latest update of MSN Spaces, Microsoft is planning to incorporate a revenue-sharing advertising option and a new partnership with Amazon.com, according to various sources. Seeing as they now number over 28.3 million, blogs have become a huge target for advertising and other types of marketing. According to Publisher.com, MSN...
According to the "2006 Outlook: Recruitment Advertising" report by research firm Borrell Associates, online recruitment site spending increased a staggering 175% in 2005. Thanks to the increasingly important roles of new media players, the spending tally is now up to $3.5 billion compared to just $1.3 billion in '04. Borrell...
A new report from eMarketer today found that online advertising for the five largest nations in Western Europe—including Spain, Italy, France, Germany and the UK (EU-5)—grew 38% over 2004's spending to €1.9 billion (approx. $2.2 billion) last year. And though Internet ad spending in all 17 Western Europe nations...
This week, Ask Jeeves, or Ask.com as its known nowadays, released its in-house developed image search platform. Just like Google, MSN, and Yahoo search, an image search on Ask (who calls it "Picture" search), brings up images from across the web. Unlike the rest of them, however, Ask also...
Google announced yesterday that it would be working with web analytics and interactive agency ZAAZ to help strengthen its free Google Analytics service. If you remember, Google Analytics went public to rave reviews last year and became so overloaded with new users that Google stopped accepting signups and moved...
Jumpstart Automotive Media, which has partnered with leading automotive web publishers to aggregate the Internet's largest community of car shoppers, today introduced new online products which will enable auto dealers to increase their volume of high quality leads. The enhancement, which Jumpstart will launch to its new car lead product...
Digital River, Inc, a global leader in e-commerce outsourcing, will announce this afternoon that it has acquired affiliate/e-marketing technology leader Direct Response Technologies. The acquisition will offer the affiliates and clients of both companies a significantly expanded online sales network and more robust affiliate tracking, search-engine bid management and...