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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

.XXX: The Sequel

Plans to push Internet porn into its own domain has been green-lit again. The "Cyber Safety for Kids Act of 2006," supported by senator Mark Pryor of Arkansas, and Max Baucus of Montana, would require all websites containing inappropriate adult content to use an appropriate, easily identifiable top-level domain...
In an effort to showcase the artistic talents of its Hispanic audience, Yahoo! Telemundo today announced the launch of the Yahoo! Telemundo Short Film Festival. This competition, sponsored by Toyota Yaris, will enable Hispanic filmmakers to showcase independently-produced work online to users, who will then cast votes for...
Matchbin.com has launched Servicefronts, customizable websites supported by Matchbin's proprietary technology, according to a statement released by the company today. The Servicefronts will change the way product/service suppliers and customers find each other online because the Servicefronts provide extensive advertising and promotional capabilities, which Matchbin says are more...
According to the University of Michigan's American Customer Satisfaction Index methodology, or the ACSI, online shoppers were even more pleased with this year's holiday season shopping over last year. The Top 40 online Retail Satisfaction Index, which is produced by ForeSee Results and FGI Research, shows that consumers...
A group called the Richmond County Young Republicans has issued an open letter to Facebook and its CEO, Mark Zuckerberg, asking them to check up on their geography. Richmond County, after all, is the same entity as the New York borough of Staten Island, and if you're creating an event...
According to the "2006 Outlook: Recruitment Advertising" report by research firm Borrell Associates, online recruitment site spending increased a staggering 175% in 2005. Thanks to the increasingly important roles of new media players, the spending tally is now up to $3.5 billion compared to just $1.3 billion in '04. Borrell...
ADOTAS – Hate that ad on Facebook? Now you can do something about it. The social networking site has launched a new feature that lets users rate ads, robwebb2k.com reports. Not only will users be more likely to interact with those interactive ads (boosting click-through rates?), brands will know which...
Business and financial data company FinancialContent has launched a new service geared towards ad-supported media companies like radio stations, TV stations, and newspapers that are gradually moving online. The new service called Studio 5M (M for Media) lets media websites integrate financial content. Companies that use Studio 5M are...
Mervyns department store, a former Target Corp. holding, has signed rich media creative agency Scene7 to power their weekly targeted printable "online circular" ads. Mervyns began looking for a rich media provider after parting ways with Target in September 2005 in order to streamline their business, drive more customers...
Online advertising company Accipiter has penned a deal in Australia with Endemol Southern Star, the producers of the popular reality show Big Brother. Endemol will be using Accipiter's AdManager system to serve online ads during Big Brother's sixth season. A large number of contestants are isolated together in a...