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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

(ADOTAS) LOS ANGELES, CA JULY 7, 2014 – TotallyHer Media (www.totallyhermedia.com) Evolve Media LLC.’s women’s lifestyle publishing group, announced today the hiring of digital brand marketing expert Farrah Linden as TotallyHer’s first Beauty Sales Director. In this newly created role, Farrah will be charged with cultivating media and content...

eBay Adds Skype Me

After much speculation by bloggers and industry professionals, eBay has at last revealed its plans for the Skype VOIP and IM service, which the leading online marketplace purchased last year. On June 19th, eBay sellers will be able to add a "Skype Me" button to their auction listings that...
BOSTON, April 9, 2014 (ADOTAS) – Nexage, the leading premium mobile advertising exchange, today announced Ray Colwell (pictured) has joined its executive team as senior vice president of global business development. Colwell brings significant experience in building businesses and a deep understanding of the digital landscape to Nexage. He...
ADOTAS - In a report earlier today, the Wall Street Journal accused Google of tracking the web browsing habits of mobile users without their permission. Using a code trick, Google found its way around the default privacy settings on Safari, the most commonly used browser for mobile devices, in...
A newly released JupiterResearch report finds that the share of search marketers with annual revenues of $15 million or more has risen from 25 percent in 2005 to 37 percent in 2006. According to the new finding, titled "US SEM Executive Survey, 2006," the number of marketers using bid...
ADOTAS - If you're growing increasingly frustrated with being prompted to register as a new user on a website, if you have so many logins and passwords at this point you can't keep track of them all, and if you notice your password fatigue is leading you to leave...
Clearwire Corp., a wireless broadband company announced today that it is teaming up with Google to deliver the company’s popular GoogleApps communication suite to Clearwire users. Customers of Clearwire will be redirected to Gmail and Google Calendar within the first six months of the year. On top of this, Clearwire...
Bazaarvoice's latest innovation delivers highly relevant product recommendations based on unique shopping data Bazaarvoice, Inc. today announced its latest e-commerce innovation to help brands and retailers deliver personalized shopping experiences for their customers. Effective personalization is essential for brands and retailers to delight and convert shoppers. Bazaarvoice is making personalization solutions smarter and...
Advertisers spent $7.5 billion on video advertising in 2015, a 42% growth over 2014. In order to provide deeper insight into why video continues to capture the attention of advertisers, Viant, a TIME Inc. technology company, released its 2015 Year in Review Video Insights Report. Viant’s annual report...
ADOTAS – Interactive advertising smarty-pants Matt Freeman has been snagged by GoFish to run its operation as CEO – he’ll also sit on the company’s board. Freeman hails from Omnicom Group’s digital network Tribal DDB, which he built from the ground up about 10 years ago, growing the company’s...