The Adotas Internet Advertising News Section focuses on the daily news and activities of the Internet advertising marketplace. Internet advertising news encompasses everything from finance and events to technology. Adotas is proud to provide daily up-to-date coverage of Internet advertising news so you can remain informed and competitive.
NEW YORK, March 12, 2014 — Fiverr®, the world’s largest marketplace for services starting at $5, today updates the already successful Fiverr app on iOS. The free app is now available in the App Store, providing users with direct access to over 3 million+ Gigs® with just 2 swipes. Fiverr [...] more...
VANCOUVER, March 11, 2014 (ADOTAS) – Shahrzad Rafati, founder and CEO of BroadbandTV, has been named a Young Global Leader (YGL) by the World Economic Forum (WEF). Rafati (pictured), who was selected by the WEF and the broader Young Global Leaders community, joins a community whose members include top founders of [...] more...
NEW YORK, March 11, 2014 (ADOTAS) — Intent Media, an online advertising company that delivers high-margin ad revenue to travel retailers while protecting their core transaction business, today announced that Noreen Henry (pictured) has joined the company as Vice President of Business Development. In this role, she will be responsible [...] more...
SAN FRANCISCO, March 11, 2014 (ADOTAS) – Ampush, a leading ad technology company and Facebook Strategic Preferred Marketing Developer (sPMD), today announced that it has appointed Rick Cotton, an ad industry veteran with deep experience building and scaling fast-growing tech sales organizations, as its new CRO. Cotton (pictured) brings over [...] more...
ADOTAS – You may already know that Facebook Exchange (FBX) allows brands to tap into consumers’ online behaviors across the Web to deliver relevant ads on its platform. For example, when someone visits a page on a site like Neiman Marcus and views a Moncler vest, ad companies use this [...] more...
SAN DIEGO, March 11, 2014 (ADOTAS) -– Covario, a leading independent search and content marketing firm, today announced that Jeff MacGurn (pictured) has been promoted to senior vice president. In this newly expanded position, the 14-year digital marketing veteran will lead Covario’s delivery team of more than 100 specialists in search marketing, [...] more...
JERSEY CITY, March 11, 2014 (ADOTAS) — Kitara Media Corp. (OTCBB: KITM), a leading video solutions provider for advertisers, digital marketers and publishers, today announced industry veteran Chris Magdelinskas (pictured) as Chief Technology Officer. Magdelinskas will be responsible for developing and executing Kitara Media’s technical strategy and leading a technology [...] more...
KANSAS CITY, Mo. and LOS ANGELES, March 10, 2014 (ADOTAS) — Adknowledge, Inc., the largest privately owned online advertising marketplace, announced today that it has acquired Giant Media, an industry-leading video ad platform. The purchase recognizes the explosive growth of video as an advertising vehicle that will enable advertisers and [...] more...
ADOTAS – This past Friday, Advertising Age reported that Omnicom has agreed to spend up to $100 million over the coming year to advertise its clients on Instagram. It is reportedly the first deal of its kind for the photo- and video-sharing site, which is a subsidiary of Facebook. “The arrangement [...] more...
PointRoll’s Social Engager Leverages Multi-Source Data to Alter Creative on the Fly for Mobile Facebook & Twitter Users
AUSTIN, March 10, 2014 (ADOTAS) — Advertisers can engage prospective consumers with high-function immersive ad experiences through mobile display units in social media, thanks to a new product line from PointRoll. PointRoll today launched its Social Engager™ suite, which delivers sophisticated, dynamic ad creatives directly within the Facebook News Feed [...] more...
- Fiverr® Updates iPhone App: Puts Over 3 Million Gigs® in the Palm of Your Hand March 12th 2014 NEW YORK, March 12, 2014 — Fiverr®, the world’s largest [...] more »
- BroadbandTV CEO is Named Young Global Leader by the World Economic Forum March 11th 2014 VANCOUVER, March 11, 2014 (ADOTAS) – Shahrzad Rafati, founder and CEO [...] more »
- Intent Media Hires Noted Travel Industry Exec Noreen Henry as VP of Business Development March 11th 2014 NEW YORK, March 11, 2014 (ADOTAS) — Intent Media, an [...] more »
- Ampush Appoints Rick Cotton as Chief Revenue Officer March 11th 2014 SAN FRANCISCO, March 11, 2014 (ADOTAS) – Ampush, a leading [...] more »
- Facebook Exchange Partner Perfect Audience Taps into Google Merchant Accounts for Retargeting March 11th 2014 ADOTAS – You may already know that Facebook Exchange (FBX) [...] more »
- Covario Names Jeff MacGurn Senior Vice President March 11th 2014 SAN DIEGO, March 11, 2014 (ADOTAS) -– Covario, a leading independent [...] more »
- Kitara Media Appoints Chris Magdelinskas as Chief Technology Officer March 11th 2014 JERSEY CITY, March 11, 2014 (ADOTAS) — Kitara Media Corp. [...] more »
- 5 Keys to Capitalizing on the Mobile Gaming Phenomenon March 11th 2014
- The Programmatic Future: Automation Poised to Dominate Video Ad Buying March 10th 2014
- You Have My Data, Now Stop Retargeting Me! March 7th 2014
- The Top 5 New Video Ads: Snickers, Pepsi, HUVr, Hugo Boss March 7th 2014
- Spotlight on Search: Yahoo! Gemini vs. Google Enhanced Campaigns March 6th 2014
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- Adknowledge Acquires Video Syndicator Giant Media - Responsivemts | Responsivemts: [...] Fans Among Farmers, Filmmakers#Selfie Music Video Dominates With Help From Social Media InfluencersAdknowledge Acquires
- Today’s Burning Question: Instagram’s $100 Million Ad Deal with Omnicom - Responsivemts | Responsivemts: [...] Tech Companies Must Improve EncryptionThe (Important) SXSW Panels You Missed, Explained by CartoonsToday’s Burning
- Bitly Adds New Leadership, Partners with Moz for Inbound Link Marketing Intelligence - Responsivemts | Responsivemts: [...] Live Video: Edward Snowden at SXSWSheryl Sandberg Teams Up With Beyonce to Ban
- Finding Your Brand Advocates, Are You Ready for Super Bowl Sunday? - Inside CXM: [...] Theresa Trevor, Adotas, offers 5 simple rules to motivate brand advocates: [...]