News
The Adotas Internet Advertising News Section focuses on the daily news and activities of the Internet advertising marketplace. Internet advertising news encompasses everything from finance and events to technology. Adotas is proud to provide daily up-to-date coverage of Internet advertising news so you can remain informed and competitive.
Readers weigh in on ATT, ad networks and the iPhone
ADOTAS — In our weekly poll, readers overwhelmingly said that Apple should not get rid of ATT, just add more carriers. Readers (some correctly, others not so much) also pointed out mistakes. Overstock follows Amazon’s lead in dropping affiliates* Karen Garcia: “Just to clarify your final paragraph and your earlier statement that “The [...] more...
Hiring, promotions, location, partnerships and product news
ADOTAS — Internet Oldtimers Foundation, Jumptap, eXelate, Kampyle, The Digital College Network, HopStop, Winstar Interactive Media, Travel Ad Network, Getfugu and the Rubicon Project had annoucements this past week. The Rubicon Project: Justin Thomas has been appointed as Director of UK Publisher Development with responsibility to strategically support publishers in the UK [...] more...
OPA large ad units unfurl across the web
ADOTAS — The Online Publishers Association said a group of leading brands have started using the new ad units across OPA member sites. The units, which were originally announced in March, are designed to help marketers deliver their brand experiences directly on the pages of these rich content sites. Today, a [...] more...
Email spam in June worst since 2007
ADOTAS — MessageLabs Intelligence released its numbers for June, and it’s amazing any gets an email or link with getting spammed or running into malware. Email spam levels hit 90.4% of all email traffic in June, unchanged since May. Spam from botnets accounted for around 83.2% of all spam in June, [...] more...
Joost becomes YouTube roadkill, starts layoffs
ADOTAS — Despite reworking its technology to work in a web browser, the $45 million video service that was supposed to be a YouTube killer is now on life support. Joost CEO Mike Volpi is out and a majority of its employees, nearly 100, will be laid off. A much smaller [...] more...
Ad networks, not websites, choked on Michael Jackson news
ADOTAS — The news of the pop star’s death saw an unprecedented spike in Internet traffic, and then a sloooowww Internet. Akamai said worldwide Internet traffic was 11 percent higher than normal during the peak hours between 3 p.m. PDT and 4 p.m., when news of Jackson’s death was breaking. The [...] more...
StrongMail doubling down on social media, buys PopularMedia
ADOTAS — StrongMail has announced that it acquired PopularMedia, a social media marketing company. The terms of the transaction were not disclosed. The acquisition coincides with the closing of StrongMail’s sixth consecutive quarter of revenue growth, further strengthening its momentum in the marketplace as a provider of integrated marketing solutions for [...] more...
Overstock follows Amazon’s lead in dropping affiliates*
ADOTAS — Overstock has dropped affiliate advertisers in California, Hawaii, North Carolina and Rhode Island Co sent notices to all of its affiliate advertisers in California, Hawaii, North Carolina and Rhode Island. *UPDATED: On Monday, Amazon said it was ending its business relationships with marketing affiliates in Rhode Island so the online [...] more...
Wall Street Journal asks iPhone users, Want to pay for that app?
ADOTAS — A quick news glance around the webosphere. Newspaper publisher Gannett will cut between 1,000 and 2,000 jobs out of its 41,500-person work force in response to continuing revenue declines. (WSJ) Penny Baldwin, a former top exec at Young & Rubicam, has become Yahoo’s SVP of global integrated marketing and brand [...] more...
Even in death, Zango still loses
ADOTAS — The adware shop may have closed its doors, and its CEO in financial ruin, but its lawsuits will be affecting other adware companies now. But at least one lawsuit has come nearer to death. A federal appellate court ruled against Zango in its dispute with spyware removal vendor Kaspersky Lab, [...] more...
Features
- Automakers Need to Become Better Conversationalists July 2nd 2009
- Affiliates can win in the media buy game July 2nd 2009
- Crowd-Sourced Ads: A Measured Response June 28th 2009
- Is the government coming for you? June 28th 2009
- Customer Loyalty: How to Earn It June 25th 2009
Spotlight
Trust Me – I’m a Professional … SEOADOTAS — At WebMetro we typically provide SEO Action Plans as part of campaigns. As the name implies, an SEO [...] more...
-
Loading ...
Latest News
- Readers weigh in on ATT, ad networks and the iPhone July 2nd 2009 ADOTAS — In our weekly poll, readers overwhelmingly said that [...] more »
- Hiring, promotions, location, partnerships and product news July 2nd 2009 ADOTAS — Internet Oldtimers Foundation, Jumptap, eXelate, Kampyle, The Digital [...] more »
- OPA large ad units unfurl across the web July 1st 2009 ADOTAS — The Online Publishers Association said a group of [...] more »
- Email spam in June worst since 2007 July 1st 2009 ADOTAS — MessageLabs Intelligence released its numbers for June, and [...] more »
- Joost becomes YouTube roadkill, starts layoffs July 1st 2009 ADOTAS — Despite reworking its technology to work in a [...] more »
- Ad networks, not websites, choked on Michael Jackson news July 1st 2009 ADOTAS — The news of the pop star’s death saw [...] more »
- StrongMail doubling down on social media, buys PopularMedia July 1st 2009 ADOTAS — StrongMail has announced that it acquired PopularMedia, a [...] more »
Reader Favorites
Layoff Tracker
- AOL - 700
- Apple - 50
- Clear Channel - 2,800 total (1,000 currently)
- Google - 340
- IBM - more than 7,800
- Joost - about 90
- MySpace - in June, about 720
- World Avenue - 30 percent of workforce
- Yahoo - 2,220 total, about 700 currently
- Zango - closes, about 90, in addition to earlier layoffs
Classifieds
Recent Comments
- Josette Davids: Great article and an amazing time was had by all at this event. I'm an
- Mike Poserina: There is also a tragic flaw rumored in Bing's ad placement engine. When resolved,
- Andy: Erin, Never mind the commenters who can only see the negative side of things. I thank you
- pkohler: We've also noticed that ads frequently adversely affects the performance of a Web page. As

