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The Adotas Internet Advertising Features Section provides in-depth industry inspired stories from over 65 leaders of the Internet advertising marketplace. Internet advertising features encompasses everything from strategic analysis to gossip mongering related to the happenings of Internet advertising. Adotas is proud to provide multiple features weekly that cover the Internet advertising marketplace so you can remain informed and competitive.

Back in November, while in a car driving through Chinatown on the way to the airport, I saw four men on the sidewalk. They were busy trying to pull something (my guess is something very heavy) out of the basement of a brownstone building and onto the sidewalk...
Analysts study the patterns of companies and the ebb and flow of their revenues and developments, and then suggest what should be done. It’s what they do. Recently analysts have said that Yahoo Inc. may be more valuable to shareholders if the company broke its Internet businesses into pieces...
ADOTAS -- Somewhere along the way data took a back seat to creativity – marketing became less about how much product was sold and more about what creative accolades were achieved. Data was thought to stifle creativity – emotional, brand building impact couldn’t possibly be measured by a single statistic....

TheOnion.com

What they do: TheOnion.com is the number one internet source for humorous, outlandishly fake news articles and opinions, as well as real reviews and interviews. Covering traditional topics such as local and international news, politics, science, business, entertainment, and sports from a deadpan satirical perspective, The Onion forever changes...
With summer fun on the horizon, HMV, one of the world's largest music/DVD chains, is turning on some heat of its own with a new UK-based branding campaign for its new HMV Digital site—the company's answer to Napster, iTunes and the assorted ilk. The online/offline promotion, which launched June 5...

HowStuffWorks.com

What They Do: HowStuffWorks.com (HSW) is the leading source of credible, unbiased, and easy-to-understand explanations of how the world actually works. Founded in 1998 by North Carolina State University Professor Marshall Brain, the site has grown to be an award-winning online resource for millions of people of all ages. No...
In the agency world, responding to requests for proposals (RFPs) is a bit like repeatedly going on blind dates. It's always tenuous that you'll get a call back and often the morning after is spent dissecting what went well and any faux pas that may have been committed. The...
ValueClick (VCLK) stock has climbed nearly 20% over the last two days of trading. Stock prices are reflective of the heavy speculation most in the industry have about thelast independentonline ad network. ValueClick remains the last major online ad company outside the control of the Microsoft, Yahoo, and Google. Rumors...
CBS broadened its technological horizons with the acquistion of the U.K.'s last.fm online music community. Last.fm is a five year old company that has built its site by connecting people of similar musical taste. Their technology allows them to monitor the musical preferences of its users and it creates...
As we all know, TIME Magazine awarded its coveted Person of the Year recognition not to one powerful or famous person, but to the collective "You", meaning Joe Six Pack, Jane Doe, John Q. Public and the rest of us average folks. The editors see the dawning of...