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The Adotas Internet Advertising Features Section provides in-depth industry inspired stories from over 65 leaders of the Internet advertising marketplace. Internet advertising features encompasses everything from strategic analysis to gossip mongering related to the happenings of Internet advertising. Adotas is proud to provide multiple features weekly that cover the Internet advertising marketplace so you can remain informed and competitive.

RollingStone.com

What they do: RollingStone.com is the online presence for the fashionable biweekly music and popular culture magazine. The site offers an in-depth archive of more than 7,000 artists, an extensive collection of exclusive photos and interviews, over 30 years of magazine covers and thousands of on-demand videos. Why you should...
A survey conducted by JWT, an ad agency produced surprising results about online behaviors and measured the addiction of most Americans to the Internet. The survey was given to 1, 011 U.S. adults, and asked them how long they would feel “Okay” about going without the Internet. Approximately 15% said...

Weather.com

What they do: The sister site for The Weather Channel, Weather.com is the world's number one source for weather news and planning. Because everyone is interested in understanding nature's forces and must plan their schedules around them, the site draws a high volume of daily traffic (over 27 million...
The real industry insiders don't go to ad:tech for keynotes and demo booths, SEO and CPM—they go to make the after hours scene. Whether its dance floors, micro brews, good grub, body shots, or rock and roll you look for in your industry conference, ADOTAS has you covered. These...
Rapper 50 Cent, he who was genius enough to rhyme "birthday" with "birthday," has filed suit against Traffix, Inc., claiming the company illegally used his image in their advergame Shoot the Rapper.The game is one of those you see at the top of your web page, inviting you to...

Evolution Of The Arbitrager

The beauty and curse of the internet, especially internet advertising, arises from the little to no barriers to entry. For many, this means the costs associated with doing business, e.g. a social network, have become negligible; for others this means that if suddenly jobless and moneyless, they could find...
GRAPHICMAIL - You’ve probably heard by now that Google announced the roll-out of social search last week, sleekly dubbed "Search Plus Your Word." In case you are unsure about what it does in practice and are wondering if it has anything to do with email marketing, here we’ll brush up on the...
Back in November, while in a car driving through Chinatown on the way to the airport, I saw four men on the sidewalk. They were busy trying to pull something (my guess is something very heavy) out of the basement of a brownstone building and onto the sidewalk...

Encyclopedia.com

What they do: Encyclopedia.com is the Internet's premiere free encyclopedia, providing users with more than 57,000 frequently updated articles from the Columbia Encyclopedia, Sixth Edition. Each article, provided by HighBeam Research, is enhanced with links to newspaper and magazines articles as well as pictures and maps. HighBeam Research provides the...
ADOTAS – The adotas.com Web site reaches approximately 100,000 unique media professionals a month – and we have now released and revamped our job board to be self serve. Job searchers and employers will find the new interface and ease of use much better, you can check out the new board here. ADOTAS’ featured...