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The Adotas Internet Advertising Features Section provides in-depth industry inspired stories from over 65 leaders of the Internet advertising marketplace. Internet advertising features encompasses everything from strategic analysis to gossip mongering related to the happenings of Internet advertising. Adotas is proud to provide multiple features weekly that cover the Internet advertising marketplace so you can remain informed and competitive.

ADVERTISING on mobile phones is a tiny business. Last year spending on mobile ads was $871m worldwide according to Informa Telecoms & Media, a research firm, compared with $24 billion spent on internet advertising and $450 billion spent on all advertising. But marketing wizards are beginning to talk about...

NationalGeographic.com

What they do: The web presence for the award-winning producer of educational magazines, television, radio, books, branded products, and research grants, NationalGeographic.com is a center of learning for people of all ages, races, and interests. The site is dedicated to cutting edge interactive features in Adventure & Exploration, Travel,...
It's official, people. The PlayStation is bad for your well-being. It was hard to mask a sinister laugh after reading this headline: Doctor Bans Boy From PlayStation To Stop Head Twitching. Fortunately for the Wicked Witch in all of us—but unfortunately for one little boy—this story isn't from the Enquirer. According...

GamingSource.net

What they do: GamingSource.net is an online network of video game community sites. The company started in 2001 as a free service for game site webmasters, but quickly became a recognizable brand in its own right, known for hosting high quality sites in the gaming community. The service currently hosts...

Fandango.com

What they do: Rated one of the web's top movie destinations by Nielsen//Net Ratings, users can read movie reviews, view trailers, select a film, plan where to see it, and purchase movie tickets up to 45 days in advance all on one website. VP of Sales & Advertising Dan...
I'm not celebrating... simply stating a fact. This morning the Washington Post reported that the Israeli anti-spamming service Blue Security has thrown in the towel. Blue Security's approach was unique to say the least: they spammed the spammers. When a spammer sent emails to a Blue Security customer, Blue...
While generation X, Y and beyond have been raised in the digital age, a few key demographics have been lost in the technological shuffle. At a time when the media, marketers and agencies have to keep up just to stay alive, it's nice to see a few well-known brands...
ADOTAS – Let the battles begin! Er, continue! Carl Icahn has launched a proxy battle to force Yahoo into talks (again) with Microsoft, the activist shareholder said in an open letter addressed to Yahoo’s chairman, Roy Bostock. Icahn said Yahoo’s board members behaved “irrationally” and contrary to their best interests,...
Just how sinister click fraud really is has been a topic of conversation that, up until now, has been a dialog between advertisers, search engines marketing firms, auditing firms, and of course, the courts. Who we have not heard from in any real detail have been the search engines...
ADOTAS EXCLUSIVE -- The recent release of the 3G iPhone, and similar devices such as the BlackBerry Bold, come at a time when the interest in mobile advertising is at an all time high. At a recent Mobile Ad Degree educational seminar in Los Angeles, Stephanie Bauer Marshall, manager...