Steve Yi is CEO of MediaAlpha, the emerging technology leader in performance-based insurance advertising. Prior to MediaAlpha, Steve co-founded Fareloop.com, a travel comparison engine that was acquired by Oversee.net. Previously, he was a Senior Vice President and General Manager at Oversee.net, where he led its lead generation arm. Steve graduated magna cum laude from Harvard Law School and Harvard College.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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