Shane Metzger, Product Marketing Manager, Video, DG
Shane is Product Marketing Manager at DG for online video where he works on defining online video strategy and execution, as well as initiating and guiding all video related marketing activities. Shane is focused on bringing DG’s clients innovative video solutions that are easily implemented into their current workflow. Shane brings years of unique insights coming from both the development side and the execution side, working on both the client side and the technology supplier side. Prior to his current role at DG, Shane worked at EyeWonder where he helped launch the company’s in-stream video advertising product and pushed for standardizing VAST & VPAID video formats during its early inception.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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