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Sean Rosenberg

Sean Rosenberg
Sean Rosenberg joined Indaba Media in January 2012 as Senior Vice President of Business Development. He develops opportunities for brands and record labels to collaborate with Indaba Music members. Prior to joining Indaba, Sean worked in artist management, built the RCA/Jive mobile business unit, led global digital accounts for Sony Music Entertainment, and founded the USA operations for Grapple Mobile. An active bass player, he currently resides in Long Island City, NY.

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Understanding Customer Data Platforms

Currently, there is no industry-wide agreed definition of a Customer Data Platform (CDP), however, David Raab, Founder of the CDP Institute, defines a CDP as: “A marketer managed system that creates a persistent, unified, customer database that is accessible to other systems.” The evolution of CDPs...