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Scott Parent

Scott Parent
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Scott Parent is the Vice President of Search and Social Media Optimization at MediaTrust. His division specializes in Search Engine Optimization and Marketing, and Social Media Production and Optimization.

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To Market Digitally, You Need to Be a Digital Consumer

By Drew McLellan When you work in digital marketing, perusing (and gleaning inspiration from) social platforms comes with the territory. But when even a tech columnist for the New York Times admits he needs a break from his phone — and from social media in general — participating...