Puneet Mehta is Co-Founder and CEO of MobileROI, the first context and situation aware mobile marketing automation platform. Before co-founding MobileROI (and MyCityWay), he worked as a tech executive on Wall Street, where he built automated, algorithmic technology platforms to help high-frequency traders predict and act on market changes
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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