As VP/Group Director of Social Marketing, Noah Mallin helps lead the Digitas Social Marketing Practice, where he applies his insights to social strategies, tactics, and technologies for Fortune 500 companies. Prior to joining the agency, he worked as the Director of Strategic Development and Director of Social Media at Reprise Media, a digital marketing agency in New York. Before that he worked at Business Wire, developing cutting-edge digital public relations tools and platforms to distribute PR and IR content worldwide.
A well-respected leader in social, Noah frequently speaks at prominent industry events with organizations such as the Online Publishers Association, MediaPost, the Business Development Institute and more. You can follow him on Twitter at @NoahMallin.
The latest controversy launched on Reddit by an anonymous poster criticizing the Thrive+ video agency/SSP has exploded across the adtech universe and has raised the topic of adtech cyber bullying and the appropriate use and purpose of ads.txt. I reached out to interview Fiona...
ADOTAS is a premier news publication focused on the Internet advertising and media industry. ADOTAS features a twice-daily email newsletter and web site and is proud to reach well over 100,000 advertising professionals monthly.