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More articles by Mike Denning
- Protect and Prosper: How Online Brand Protection Makes for Happy Holidays December 18th 2006
- Defending Your Brand Online: Five Assumptions Marketers Should Avoid when Building Trust and Brand Equity October 16th 2006
Mike Denning
Protect and Prosper: How Online Brand Protection Makes for Happy Holidays
The busiest shopping season of the year is here. It’s a boon for major brands online, since nearly half of all Americans have indicated they plan to buy at least one gift online. But as the number of online shoppers grows, so too does the number of cyber criminals looking [...] More...
Defending Your Brand Online: Five Assumptions Marketers Should Avoid when Building Trust and Brand Equity
It’s a sad but familiar tale: The marketing team at a global company works for months on the launch of a new product, only to find out after the fact that phishers and fraudsters are pulling their customers away, their profits down, and their reputation into the gutter. It happens more [...] More...
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- Viacom Accuses Google; Testing Digital Millennium Copyright Act March 19th 2010 Viacom has accused Google of turning a blind eye to [...] more »
- Google to Leave China April 10th? March 19th 2010 ADOTAS – According to the China Business News, Google Inc [...] more »
- [x+1] Creates The Smartest Tagging System Around March 18th 2010 ADOTAS – Today, if you happen to be at the [...] more »
- IAB’s Video Standards Tackled By ADTECH March 18th 2010 ADOTAS – ADTECH, a part of AOL Advertising and an [...] more »
- Google Search and Mobile and….TV? Oh My! March 18th 2010 ADOTAS – Google wants to dominate your screens…. Not just [...] more »
Features
- Growing Pains March 19th 2010
- For Better or For Worse? March 18th 2010
- Yahoo! Wants to Get More Personal March 17th 2010
- Creative Considerations for the iPad March 16th 2010
- Amazon Leaves Colorado Affiliates Out in the Cold March 12th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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