Mike Wehrs is CEO and President of Scanbuy, Inc. Dedicated to the wireless world for over ten years, he has held key positions that contributed to shaping the industry’s boundless future. Most recently, Mr. Wehrs was Global CEO and President of the Mobile Marketing Association (MMA), comprised of leading aggregators, agencies, brands, carriers, and developers in the wireless industry. In that role, he provided inspiring leadership for the organization’s 700-plus members, representing more than 40 countries worldwide.
Mr. Wehrs’ comprehensive resume includes executive management roles at companies such as Nuance Communications, Inc., Microsoft Corporation, AOL, Ignition Corp., and Samsung Electronics. He has participated on a number of standards boards for the industry including CTIA, OMA, .mobi, Bluetooth SIG, WAP Forum, and QIC committee. Currently active on the board of BNET Communications, Mr. Wehrs is an advisor to several notable companies in the mobile marketing business. He earned a Bachelor’s Degree in Computer and Information Science from Syracuse University.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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