Michele Webb is the General Manager, U.S. for Headway. With over 15 years of experience in the digital advertising space and a highly accomplished background in both sales and client services, Michele is uniquely suited to head up Headway's product line for North American clients. Follow on Twitter @HeadwayDigital or visit www.HeadwayDigital.com.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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