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More articles by Melissa Burgess
- Translating AOL’s Search Data Saga: Delving Beyond the “What” and into the “How” of the Online Giant’s Gaffe September 6th 2006
- Can SEO Coexist with Commerce? Studying the Bond between Search and Online Retail, Part II July 12th 2006
- Can SEO Coexist with Commerce? Studying the Bond between Search and Online Retail May 31st 2006
- Delivering the Goods: How Consumer-Packaged Brands Can Break Through Online April 5th 2006
- “Chicken Little” Heads to Search March 9th 2006
Melissa Burgess
MSN Keywords: Paid Search’s Answer to Everything?
T-minus one month and counting until MSN unveils their eagerly anticipated Paid Search platform, MSN Keywords. There’s been a buzz in the industry for the past few months over just what this will mean to the Search industry, and how this will impact the budgets and the strategies implemented by [...] More...
(Insert Search Engine) Launches/Upgrades PPC Program
Sounds and looks familiar, huh? It seems these days you can’t get through a day without reading about an upgrade or launch of a new Paid Search Program from the likes of Google, MSN or Ask (Yahoo, where are you?). As an advertiser, especially in interactive, change has become a [...] More...
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Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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