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Melinda McLaughlin

Melinda McLaughlin
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Melinda McLaughlin, CMO of Extreme Reach, a leader in video advertising, has years of experience, first in the agency world and now in adtech. That's given her a front-row view to the evolution of audience engagement.

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3 Steps to Reimagine Your Digital Experience

By Steve Megitt, director of Filament Creative Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...