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Matt Voda

Matt Voda
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Matt Voda, Chief Marketing Officer Matt Voda has over 20 years of experience in marketing and product strategy, positioning, and consumer analytics for e-commerce and e-marketing solutions. Before joining OptiMine, Voda was vice president of consumer engagement and insight at Optum, a $40B division of United Health Group. Prior to that, he held executive product marketing and management positions at and Digital River. Previously, he was in product management for a business-intelligence division of Sterling Software and managed marketing analytics and consumer database marketing for Damark International, Inc., a large catalog retailer. Voda holds a Bachelor of Science Degree in Business, Marketing from the University of Minnesota's Carlson School of Management. - See more at: http://optimine.com/about#executive_team

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To Market Digitally, You Need to Be a Digital Consumer

By Drew McLellan When you work in digital marketing, perusing (and gleaning inspiration from) social platforms comes with the territory. But when even a tech columnist for the New York Times admits he needs a break from his phone — and from social media in general — participating...