Matt Marshall is Director of Search Marketing at DigitasLBi, currently leading a team focused in the financial vertical.
Matt brings over six years of search marketing expertise, ranging across retail, tech, CPG, real-estate and financial verticals, with the majority of time spent servicing Fortune 100 companies. Matt’s expertise is in managing large scale integrated paid search campaigns, with a focus on highly optimized performance and campaign integration.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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