Marissa Louie, a digital advertising expert, is the Founder and CEO of Ad-Village, which helps website publishers make more revenue from online advertising. The company provides instant access to ads from top ad networks in a simple interface
She also blogs at BusinessWeek.com.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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