Marc Ryan is Senior Vice President, Chief Research Officer at InsightExpress, a leading provider of high-quality, digital marketing research and advertising effectiveness solutions.
As Senior Vice President, Chief Research Officer and a member of the InsightExpress Executive Committee, Marc is responsible for all research activities and staff across the company. He has an extensive marketing research background and is widely known for his innovation, intellect, strategic skills, product development, and ability to drive partnership relationships. In addition, Marc is also skilled at managing and mentoring diverse groups of people.
Most recently, Marc worked at the Nielsen Company (Nielsen Online) where he held the position of VP, Corporate Development, Strategy and Innovation. At Nielsen he was also an active member of the Nielsen Online Executive Team, directing corporate online strategy and actively pursuing product and industry innovation initiatives with outside partners as well as within the broader company. From 2006 to 2007, Marc was VP, Market Research Products and New Product Development. Prior to this role, he held various other senior level positions within the Nielsen Online organization.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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