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Lynn M. D'Alessandro is Vice President of Sales, Traffic Marketplace, a division of Vendare Media. D'Alessandro helped launch iWin.com, a games-for-prizes site, and now leads national sales for Traffic Marketplace and Uproar.com, where 1 million visitors a month play popular casual games.

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Advantage, Advergaming: Why Online Gaming is Outplaying its Offline Rivals

Written on
June 28th 2006
Author
  |   lynndalessandro

When it comes to fun and games, what’s the favorite way to play? Crowded around the kitchen table with a familiar board game? Thumbs flying over the controller in a software game? Mouse-clicking for fun or for prizes at a gaming site? In line or anytime from a mobile phone? [...] More...