Lance Neuhauser is the CEO of 4C, a social intelligence company offering advertising and measurement platforms. Neuhauser’s entrepreneurial spirit is supported by 14 years of leadership experience in marketing, strategy and account management. Originally founder and CEO of The Echo System, Neuhauser transitioned to the role of CEO at VoxSup Inc. when the companies merged, continuing to pursue the mission of turning raw social data into brand results.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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