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Lai Kok Fung, Ph.D., is co-founder and chief executive officer of BuzzCity, a developer of global wireless communities and consumer services. Established in 1999 in Singapore, BuzzCity today operates the world’s largest wireless community -- mygamma.com -- for two distinct audiences: the newly connected emerging middle class in developing markets and the blue collar sector in developed regions.

More articles by KF Lai


KF Lai



iPhone Advertising — Not the Only Game on the Mobile Web

Written on
September 8th 2008
Author
  |   KF Lai

ADOTAS EXCLUSIVE — The iPhone 3G has opened up what would appear to be a revolution in mobile computing. Since its debut, the device has dominated coverage in the mobile and technology press—day-to-day, it’s not hard to spot iPhone news: from iPhone apps, to iPhone clones, to iPhone killers. [...] More...

Scaling Mt. Mobile — NOW

Written on
July 3rd 2008
Author
  |   KF Lai

ADOTAS EXCLUSIVE — A wide range of opinions exist about mobile Internet advertising and its potential. Depending on whom you talk to, mobile advertising is either right on the cusp of a huge breakthrough or a peripheral medium that may or may not live up to the hype at some [...] More...