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More articles by Katja Wald
- The Fastest Growing Jobs in Marketing are in (Surprise!) Mobile, Social February 25th 2013
- Who Should Run Your Brand’s Social Media? February 13th 2013
Katja Wald
The Fastest Growing Jobs in Marketing are in (Surprise!) Mobile, Social
Are you mobile and social enough? The recent Aquent and American Marketing Association’s (AMA) 2012 Salary Survey found that mobile and social media marketing will be the two hottest jobs in 2013 — both expected to increase by 19 percent in the next two to three years. The survey also [...] More...
Who Should Run Your Brand’s Social Media?
Gone are the days when daily social media tasks could be added to another marketing professionals’ list of job responsibilities. Today’s social media audience is savvy; they know when your approach to social media lacks commitment. Once that perception takes hold in your target community, you’ll lose them along with [...] More...
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Take the Display Advertising Survey for the Chance to Win a Jawbone Jambox!ADOTAS – Industry discussions about cookies, privacy and the impact on display advertising have been frequent — and, in some [...] more...
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- Video from the Westchester Digital Summit May 17th 2013 ADOTAS – The first-ever Westchester Digital Summit was held on May [...] more »
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013 ADOTAS — Strong marketing strategies attract attention and build the [...] more »
- Adotas Poll: Tremor Video IPO Would Be A Success May 17th 2013 ADOTAS – In this week’s poll, we asked our readers: [...] more »
- Today’s Burning Question: Impact of Google I/O Announcements? May 16th 2013 ADOTAS – We’ve asked our esteemed panel of industry thought [...] more »
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013 ADOTAS – Tony Stark aka Iron Man is restless. The [...] more »
- Pandora is First Digital Publisher to Offer e-Business Advertising Integration into Media Buying Platforms May 16th 2013 OAKLAND, CALIF., May 15, 2013 (ADOTAS) — Pandora (NYSE: P), [...] more »
Features
- Video from the Westchester Digital Summit May 17th 2013
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013
- Who’s Sharing My Brand Images? Why Text-Based Social Media Monitoring Falls Short May 16th 2013
- Ads That Look at You: How Eye-Tracking Technologies Will Change the Advertising Game May 15th 2013
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