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Kathleen comes to ADOTAS with almost a decade of writing experience at consumer and business publications. Most recently, she was an editor at First Magazine. Before that, she was an editor at The New York Sun and Thomson Financial’s Investment Management Weekly.

More articles by Kathleen


Kathleen



Meebo To Launch IM Service With 35 Partners

Written on
December 18th 2008
Author
  |   Kathleen

ADOTAS – Meebo, an online IM shop, plans to launch a syndicated IM service with 35 partners including Sugar Inc., Tagged and Flixster, MediaPost reports. Ads will be placed on chat apps and revenue will be shared with Meebo and its partner sites, which will reach roughly 70 million people. – Express [...] More...

Yahoo Storage: Short Retention Span

Written on
December 17th 2008
Author
  |   Kathleen

ADOTAS – Yahoo will store personal data gathered from Web surfing for only three months, making it the shortest retention policy among the big three, according to a Reuters report. Previously, the Internet pioneer made computer addresses of its users anonymous after a period of 13 months. European officials and privacy [...] More...

Coupon Sites Hit the Mother Lode

Written on
December 17th 2008
Author
  |   Kathleen

ADOTAS – Coupons sites are seeing a surge in traffic thanks to the economy, comScore reports. In November, traffic was up 32% to 35.6 million compared to October. Eversave.com led the category with 8.6 million visitors (up 20% from the previous month). BlackFriday.info also saw strong gains, jumping nearly 1,500% to [...] More...

Millennial Media, Stella McCartney Announce Partnership

Written on
December 16th 2008
Author
  |   Kathleen

ADOTAS – Mobile ad network Millennial Media and Stella McCartney are teaming up on a mobile banner ad campaign for the holidays. It represents the fashion designer’s first foray into mobile marketing. The campaign seeks to build awareness and consumer interest for the Stella McCartney spring and summer 2009 collections, while [...] More...

Couple Evicted From Home Via Facebook

Written on
December 16th 2008
Author
  |   Kathleen

ADOTAS – Facebook has broken a surprising barrier in Australia. A judge approved the use of the social network to notify a couple that they are being evicted after defaulting on a loan, the Associated Press reports. The Australian Capital Territory Supreme Court approved the use of Facebook after several failed [...] More...

Funding Round-Up: BlueKai, Aravo, DotBlu

Written on
December 16th 2008
Author
  |   Kathleen

ADOTAS – Holy funding news, Batman. BlueKai has raised $10.5 million in a Series B round of funding led by Battery Ventures; Redpoint Ventures participated. The marketing data aggregator will use the money to pad out its client support services and launch new products. SAAS supplier information management shop Aravo has picked [...] More...

Sarin Declines Yahoo Job Before It’s Offered

Written on
December 16th 2008
Author
  |   Kathleen

ADOTAS – Ugh, another grim day for Yahoo. The Financial Times has broken the story that Arun Sarin, the former chief of Vodafone, isn’t interested in leading the embattled Internet pioneer. Not that he was officially offered the job or anything. Yahoo was reportedly interested in having Sarin take over Yang’s [...] More...

Yahoo, LSN Unveil Local Content Widgets

Written on
December 15th 2008
Author
  |   Kathleen

ADOTAS – LSN, an ad-supported local mobile advertising network, has announced the availability of their local widgets on Yahoo Go, which leverages mobile platform Yahoo Blueprint. Yahoo Go users will be able to access local news, weather, sports, school closings and much more from LSN’s affiliate network of 140 local [...] More...

Report: Most Will Access Net Via Phone by 2020

Written on
December 15th 2008
Author
  |   Kathleen

ADOTAS – Most consumers will be accessing the Web through their mobile phones by 2020, according to new research from the Pew Internet & American Life Project. Pew conducted surveys with about 1,200 online experts, journalists and technologists, and the majority predicted that the affordability, easy accessibility, widespread use and portability [...] More...

NetShelter Lands $11.1M Funding Round

Written on
December 15th 2008
Author
  |   Kathleen

ADOTAS – NetShelter Technology Media has scored a recession-proof $11.1 million round of Series A funding from Rho Canada, GrowthWorks Canadian Fund and JLA Ventures. The technology blog aggregator plans to use the funding to develop its Open Media advertising system and compete with rival publishers like CNET. Open Media was [...] More...


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