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More articles by Joshua Levy
- Bulking Up On Traffic May Not Be The Right Diet September 14th 2007
- Blurring The Line Between Content And Advertising July 13th 2007
Joshua Levy
Bulking Up On Traffic May Not Be The Right Diet
‘How many unique visitors per day?’ I hear this question all the time. After all, traffic is the Holy Grail of the Internet. People look at a Web site’s traffic ranking as the key metric in predicting a partner’s potential. Both advertisers and publishers fuel this obsession; ‘The more traffic the better’ [...] More...
Blurring The Line Between Content And Advertising
The classic Web site layout still dominates Web publisher thinking. In this model, content is stacked in the middle of each page and banner ads are placed on the periphery and linked to other Web sites for coveted referral money or click-through rates. These banner ads are visually distinguishable from [...] More...
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Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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