Jessica Rovello is the CEO and co-founder of Arkadium, which creates visual, interactive content for more than 500 of the world’s leading publishers, including Gannett (USA Today, etc.), tronc (Chicago Tribune, LA Times, etc.), CNN, The Washington Post, Daily Mail, Microsoft, and more. Arkadium’s suite of solutions improves on-site audience attention, engagement and retention, increases reader loyalty, and drives new revenue.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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