Adotas

• Once Facebook goes public, what's the most important thing it'll need to do in order to live up the expectations of its real value?

  • Nothing. It's already there.
  • Get serious about display ads.
  • Educate advertisers and brands about how to turn posts into profits, and/or facilitate F-commerce.
  • Hope and/or pray Google doesn't retool Google+ as a viable competitor.

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• Polls Archive

Latest News

• Sense Networks Releases New Predictive Mobile Ad Targeting Services May 23rd 2012 ADOTAS – Mobile location data/services provider Sense Networks announced today a [...] more »
• Marketo Takes Marketing Automation to Social Media May 23rd 2012 ADOTAS – At a point when Facebook’s flop of an [...] more »
• Adap.tv Announces Video App Center, Multiple Tech Solutions Under One Roof May 23rd 2012 ADOTAS – Today, video advertising platform and marketplace provider Adap.tv unveiled its [...] more »
• AdTruth Assembles Industry Leaders in Gambit for a “Mobile Universal Identifier” May 22nd 2012 ADOTAS - Device recognition service AdTruth (a division of fraud [...] more »
• Adobe Announces “Simulcast” Solution to Make Cross-Device Viewing More Like TV May 22nd 2012 ADOTAS - Today, Adobe released an updated version of its [...] more »
• Two Reports: Photo/Video Is the Fastest-Growing App Category May 22nd 2012 DM CONFIDENTIAL – According to recent numbers released by Flurry, [...] more »
• Facebook’s IPO: You Knew It Was Coming May 18th 2012 ADOTAS - It’s been a day of superlatives, as the [...] more »

News Archive

Features

• Infographic:”The Social Sharing Button Playground” May 23rd 2012
• How The New “Call Spammer” Spends Your Mobile Click-to-Call Budgets May 23rd 2012
• Infographic: Where to Sell Online (A Flow Chart) May 22nd 2012
• How Online Measurement Is Transforming the Traditional Ad World May 22nd 2012
• Infographic: The ROI of Tag Management May 21st 2012

Features Archive

Spotlight

Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...

Reader Favorites

Classifieds

• Business Director-IEB-Microsoft Studios (792444)
• Marketing Communications Manager, Senior-IEB-TV &
• Senior Industry Marketing Manager - Media and Ente
• MARKETING DIRECTOR (medical software company)
• Senior Product Marketing Manager

Recent Comments

• How The New “Call Spammer” Spends Your Mobile Click-to-Call Budgets: [...] benign “pocket dial” or “accidental call,” call spammers explain why click-to-call ads can receive as
• The motivations behind gamification: Tapping into psychology | e6be marketing: [...] (http://www.adotas.com/2012/05/starting-simple-with-gamification/) (http://www.informationweek.com/thebrainyard/news/social_networking_private_platforms/231900162) [...]
• David: Photo sharing and video sharing apps are growing at an exponential pace. This is but
• Afternoon Announcements: Seven Essential Email Marketing Tips, How Engagement Can Measure Customer Sentiment & Lessons in Content Strategy From Children's Books | Duncan/Day Advertising: [...] How Much is a Facebook Follower Worth? [Ragan's] How Engagement Can Measure Sentiment &