Ian is the Vice President of Sales at Integral Ad Science. He joined Integral in 2014 to head the North American advertiser and agency division of Integral. Ian leads the charge in providing top tier support and service to clients ensuring Integral’s products are in line with their marketing goals. He has over nineteen years of digital advertising experience with an extensive background in ad sales, sales strategy and management.
Prior to joining Integral, Ian worked at TV Guide.com and TV Guide Mobile as SVP Digital Sales, Sales Development and Ad Ops where he was responsible for creating and implementing their first programmatic and mobile sales strategies.
Ian holds a B.S. in Business Administration from the University of New Hampshire.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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