Featured Author
More articles by Harald Anderson
- Conversion Mastery: How Professionals Get Top Conversions October 9th 2008
- The Coming eRevolution in Online Marketing September 26th 2008
- How To Not Fail, Flounder or Flop August 21st 2008
- Generate Traffic WITHOUT Google July 25th 2008
- Google Slaps Affiliate Marketers (Again) July 22nd 2008
Harald Anderson
Conversion Mastery: How Professionals Get Top Conversions
ADOTAS — Testing is the mantra of our industry. Most people recognize its importance in creating more conversions. However, most companies will not test. In so doing, they embrace bad assumptions and leave a helluva lot of money on the table.Recently, I was reminded of the parable of the bell [...] More...
The Coming eRevolution in Online Marketing
ADOTAS — “This changes everything!” (Back to the Future, Christopher Lloyd, 1985). Change is something we all seek to better understand. In the marketplace, thousands of minute innovations occur daily. While most are clever attempts to capture attention, a handful of these changes are worth embracing as they impact the way [...] More...
How To Not Fail, Flounder or Flop
ADOTAS — The language of the internet is slowly moving to audio and video. Will you resist the change or embrace it? Recently a New York Times study reported that 52% of all online traffic is video related. Have you ever noticed the battle that technology has to go through before it [...] More...
Generate Traffic WITHOUT Google
ADOTAS — Over the last few weeks, Google has undoubtedly been on the war path with many affiliate marketers. They have shut down a huge number of pay per click marketing campaigns without any explanation or reason given. Since affiliate marketers rely upon traffic generation strategies for their livelihood, I [...] More...
Google Slaps Affiliate Marketers (Again)
ADOTAS — It has been a tough few weeks for many affiliate marketers. The Google “slap” is currently in Round Four, forcing many online pay per click advertisers to reboot their pay per click campaigns in the hope of getting in the good graces of the Silicon Valley giant. Google [...] More...
Features
- Small Business Survival: Geographical Targeting, Audience & Intent December 4th 2008
- Down Year Will Bring Opportunities December 3rd 2008
- Mobile to the Rescue December 2nd 2008
- Ideas On Effective Management December 2nd 2008
- Quality Video: DIY (Cheap) or Else December 1st 2008
Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
Latest News
- Layoffs: A Holiday To Remember December 4th 2008 ADOTAS — A lot of unhappy people will be hitting [...] more »
- Credit Card Free Fall December 4th 2008 ADOTAS — The Internet will end as we know it [...] more »
- Marketers Not Poking Facebook December 4th 2008 ADOTAS — Top marketing people still don’t view social networking [...] more »
- The Rich Still Have More Fun December 4th 2008 ADOTAS — As everyone drowns in the economic tsunami, the [...] more »
- Microsoft buys Yahoo talent December 4th 2008 ADOTAS — By the time Yahoo has a CEO, it [...] more »
- Suing The (Ad) Messenger December 4th 2008 ADOTAS — First it was the media’s fault. Now it’s [...] more »
- Reality Bites Google December 3rd 2008 ADOTAS – Google’s era of open-handedness is screeching to a [...] more »
Reader Favorites
Classifieds
Recent Comments
- Edward: Ivan, I appreciate your post. I think we do a good job, especially in our
- Ivan: I'm getting tired of all these negative articles. Why not focus on how to make
- Sid Blair: I was laid off several months ago from my agency and while I haven't found
- Hudey: This article doesn't mention our technology, but it's as if this article was written about

