Elizabeth Harz serves as Vice President of Business Development at Chegg. She is charged with building the company's marketing services business helping connect external brands with millennials. Chegg delivers engagement marketing solutions to colleges and the fortune 500, providing additional value for high school and college students. Prior to Chegg, Elizabeth was SVP of Global Media Sales at Electronic Arts working across studios including EA Sports, EA Games, TheSims, Playfish, and Pogo. Elizabeth managed sales, marketing, and operations connecting marketers with gamers across all EA platforms, including console, web, social and mobile. Before EA, Elizabeth spent five years at Yahoo!, and twelve years at CNET, ZDNet and PC Magazine holding various sales and general management positions. Elizabeth began her career orchestrating citizen exchanges between the U.S. and the former Soviet Union. She is an advisor to several startups, and is a former board member of the Interactive Advertising Bureau. She lives in New Jersey with her husband and two young daughters but is frequently spotted at Chegg HQ in Santa Clara!
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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