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More articles by Sarah Novotny
- AdTruth Holds On To Customer Trust December 7th 2011
- Sponsormob: Ahead of the Mobile Affiliate Curve September 6th 2011
- Spotlight: Vulcan Spring Testifies to GlobalSpec’s Prowess June 15th 2010
- Google’s $54 Billion Dollar Economic Impact May 26th 2010
- Forbes Gives Nod of Approval To “Entrepreneurial Journalism” May 26th 2010
Sarah Novotny
Microsoft Gets A Couple Suits – Lawsuits That Is
ADOTAS – Microsoft is taking it to the mat. The company filed two lawsuits this week on two separate cases of click fraud or “click laundering.” One of the lawsuits alleges many unidentified defendants took part in these activities while the second suit names publisher RedOrbit Inc. and its president, [...] More...
Pakistan Puts The Smack Down On YouTube and Facebook
ADOTAS – Pakistan is pissed. The Pakistan Telecommunication Authority (PTA) has announced that it has given instructions to online service providers to block Facebook and YouTube indefinitely. According to Reuters, the plug was pulled on Facebook for a competition being held on the site to draw the Prophet Mohammad. Not only [...] More...
Q&A: TARGUSinfo Unleashes AdAdvisor Platform
ADOTAS - Tell us about the origins of TARGUSinfo. What compelled you to produce AdAdvisor by TARGUSinfo and what need in the industry has been fulfilled by it? TARGUSinfo was founded in 1993. The company’s mission has always been to deliver accurate and actionable attributes about consumers, in real time, [...] More...
Video Performance Network Makes Videos Accessible To All
ADOTAS – Online advertising has been a continuously evolving frontier since its advent. True innovators provide solutions and become leaders in the industry. A firm that is emerging as such an innovator is Video Performance Network. Video Performance Network is the web’s first Video Revshare Network, bringing a whole new [...] More...
Unicast and Microsoft Get In Bed Together
ADOTAS – Unicast, an online interactive rich media and video advertising management and services solutions, announced today a partnership with Microsoft Advertising to offer a rich media solution for online advertising through Atlas. Part of the deal is that Unicast will chare its rich media product inventory with the Atlas [...] More...
EU Gives Thumbs Up To Google In Louis Vuitton Case
ADOTAS – So the EU has ruled in favor of Google in a suit thrown against the firm from Louis Vuitton and other French luxury companies that claimed the search company violated the manufacturers’ trademarks by allowing counterfeiters to use brand names as links to sell fake merchandise. The European [...] More...
SXSW’s Technology “It Girls” Unveiled
ADOTAS – The SXSW music and technology festival has come to a close and this year, the attendance records were broken with 13,022 registered industry pros. The festival has been fairly steady despite the recession. SXSW’s creative director Brent Grulke said “Although the music industry has changed, music itself and [...] More...
If There’s Wi-Fi, JiWire Will Find It
ADOTAS – JiWire, a mobile audience media company today announced version 2.0 of its popular Wi-Fi Finder iPhone app. Five million people have already downloaded the original app. According to JiWire’s latest Mobile Audience Insights report, 56% of people use a mobile device to connect in public Wi-Fi locations. JiWire’s [...] More...
CASCADE MEETUP: BUTTONS & SPRITES – 3/25/10
Cascade Meetup: Buttons & Sprites Date: 3/25/10 – 7 pm Location: pariSoma Innovation Loft, 1436 Howard St., San Francisco, CA Cost: Free Description: Learn the latest CSS + Web Design tricks and techniques. CASCADE is all about bringing the web design community in San Francisco together. We have events with specialized guest speakers in San [...] More...
TRUE VENTURES OPEN MIC MANHATTAN – 3/24/10
True Ventures Open Mic Manhattan Date: 3/24/10 – 3 pm Location: Crosby Hotel, 79 Crosby St., New York, NY Cost: Free Description: Please join us for our first ever True Open Mic Manhattan! True Ventures will host open office hours for entrepreneurs on Wednesday, March 24th from 3:00pm to 5:00pm EDT in the Crosby Hotel [...] More...
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Latest News
- Sense Networks Releases New Predictive Mobile Ad Targeting Services May 23rd 2012 ADOTAS – Mobile location data/services provider Sense Networks announced today a [...] more »
- Marketo Takes Marketing Automation to Social Media May 23rd 2012 ADOTAS – At a point when Facebook’s flop of an [...] more »
- Adap.tv Announces Video App Center, Multiple Tech Solutions Under One Roof May 23rd 2012 ADOTAS – Today, video advertising platform and marketplace provider Adap.tv unveiled its [...] more »
- AdTruth Assembles Industry Leaders in Gambit for a “Mobile Universal Identifier” May 22nd 2012 ADOTAS - Device recognition service AdTruth (a division of fraud [...] more »
- Adobe Announces “Simulcast” Solution to Make Cross-Device Viewing More Like TV May 22nd 2012 ADOTAS - Today, Adobe released an updated version of its [...] more »
- Two Reports: Photo/Video Is the Fastest-Growing App Category May 22nd 2012 DM CONFIDENTIAL – According to recent numbers released by Flurry, [...] more »
- Facebook’s IPO: You Knew It Was Coming May 18th 2012 ADOTAS - It’s been a day of superlatives, as the [...] more »
Features
- Infographic:”The Social Sharing Button Playground” May 23rd 2012
- How The New “Call Spammer” Spends Your Mobile Click-to-Call Budgets May 23rd 2012
- Infographic: Where to Sell Online (A Flow Chart) May 22nd 2012
- How Online Measurement Is Transforming the Traditional Ad World May 22nd 2012
- Infographic: The ROI of Tag Management May 21st 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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