Editor

Featured Author

: Sarah Novotny is the Sr. Editor in Charge of Adotas. Sarah grew up in San Jose, California. Her educational and professional career have taken her to both Los Angeles and New York City where she received a B.F.A. from NYU. As a writer, Sarah has free-lanced for various publications focusing primarily on traditional advertising and media reviews. When not writing and editing for Adotas, Sarah is continuing her acting career in various theatrical and film/television productions.

GlobalSpec Launches Contest to Media Buyers to Generate Leads

Written on: May 9th 2008
Author: | Editor

Sweepstakes and contests that generate leads are certainly nothing new in online marketing. Ironically it’s not so common as a means of generating leads from online marketers and media buyers. GlobalSpec, established as a vertical search engine for many years, faces the challenge like many publishers of matching specific advertisers [...] More...

Director of Business Development

Written on: May 5th 2008
Author: | Editor

Cactus Media is seeking a Director of Business Development. Location: Troy, MI or Los Angeles, CA. We are looking for self-motivated individuals who can thrive in an entrepreneurial environment. About the company: Cactus Media is a leading direct response marketer that reaches millions of consumers every month. Our goal is to drive [...] More...

Director of Business Development

Written on: May 5th 2008
Author: | Editor

EXECUTING SOCIAL MEDIA CONFERENCE — 5/21/08

Written on: April 24th 2008
Author: | Editor

EXECUTING SOCIAL MEDIA CONFERENCE — LOS ANGELES Date: 05/21/08 Location: Mariott Courtyard — Pasadena, CA Description: Attend the premier 2008 social media event for PR, marketing and corporate communication professionals. Enjoy two days of workshops, group round table discussions and panel presentations. Learn from the most knowledgeable and seasoned experts including …Keynotes: George [...] More...

VIDEO: ADVERTISING, METRICS AND MONETIZATION — 5/20/08

Written on: April 24th 2008
Author: | Editor

VIDEO: ADVERTISING, METRICS AND MONETIZATION Date: 05/20/08 Location: MPA Conference Center Description: This panel will focus on ways to measure and monetize video. The session will explore metrics (clip interaction rates, average duration for clips views, clip click-through rates) that have found acceptance from site owners, advertisers and content providers. We will examine [...] More...

PPC SUMMIT - LEARN HOW TO SPEND LESS AND GET MORE CUSTOMERS FROM PAY PER CLICK ADVERTISING! — 5/19/08

Written on: April 24th 2008
Author: | Editor

PPC SUMMIT - LEARN HOW TO SPEND LESS AND GET MORE CUSTOMERS FROM PAY PER CLICK ADVERTISING! Date: 05/19/08 Location: Marriott San Francisco Airport Description: How is Search Engine Marketing working for you? Would you like to get even more customers for less? If so, you must attend the upcoming PPC Summit in [...] More...

WINNING THE PAID SEARCH GAME — 5/15/08

Written on: April 24th 2008
Author: | Editor

WINNING THE PAID SEARCH GAME Date: 05/15/08 Location: Toronto, Ontario Description: Andrew Goodman and Mona Elesseily of Page Zero Media delivering the first ever Page Zero Media Marketing Seminar called “Winning the Paid Search Game”. The search mavens have spoken globally at 35+ search conference event and have given internal search marketing training [...] More...

NEXT GENERATION MARKETING — 5/13/08

Written on: April 24th 2008
Author: | Editor

NEXT GENERATION MARKETING Date: 05/13/08 Location: Huntington, WV Description: Next Generation Marketing: Achieving growth, loyalty and return on marketing investment offers organizations the opportunity to learn how to better succeed in today’s marketplace. This full-day executive workshop will help you understand the new realities of marketing in the 21st century. By the end [...] More...

ULTIMATE SEARCH ENGINE MASTERY WORKSHOP — 5/12/08

Written on: April 24th 2008
Author: | Editor

ULTIMATE SEARCH ENGINE MASTERY WORKSHOP Date: 05/12/08 Location: The Kingstad Center, Beaverton, Oregon Description: Learn how to increase online leads and sales in two days. * Discover how to optimize your website using targeted keywords. * Find out about powerful insider uses of the keyword research tool, Wordtracker. * Take home your customized [...] More...

4TH ANNUAL M2W - THE MARKETING TO WOMEN CONFERENCE — 5/8/08

Written on: April 24th 2008
Author: | Editor

4TH ANNUAL M2W - THE MARKETING TO WOMEN CONFERENCE Date: 05/08/08 Location: Chicago Description: M2W is the premier national marketing conference designed to help businesses learn how to increase their emotional, cognitive and financial share of the powerful, dominant women’s market. Women make over 80% of all consumer purchasing decisions… Get the information, [...] More...

Spotlight

Pheedo’s CEO On Slaying RSS’s Rising PowerADOTAS EXCLUSIVE — “RSS advertising done right:” that’s how Pheedo introduces its services. Pheedo also says it “connects with affluent [...] more...