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Edward Golod is the founder of Revenue Accelerators. A successful Fortune 100 sales professional, entrepreneur of three business, and impassioned sales evangelist, Ed has sold over $160 million in hunted new business from a career totaling twenty plus years of selling complex, software technologies into the Enterprise. Leveraging his background as an AE, Director, VP of Sales, Country Channel Manager, President, and tenures at Microsoft and SAS Institute, Ed's deep knowledge is gleaned from years of intense training and self-study in every major sales technique.

More articles by Ed Golod

Ed Golod



Ad Sales People - Wake Up!

Written on
October 10th 2007
Author
  |   Ed Golod

As salespeople, we hear this put-off so many times that you’d think we’d be masters at dealing with it, and yet that’s rarely the case. Most of us falter, saying “Well, why don’t I give you a call next week?” We tell our manager that everything looks good; the prospect [...] More...

Disconnecting the Sales Stereotype: How to Sell without Actually Sounding Like a Salesperson

Written on
July 21st 2006
Author
  |   Ed Golod

Introduction The best salespeople know that selling comes down to relationship building, and doing it very quickly. And since just about everybody resents being in a relationship that feels disingenuous, it’s crucial that you do NOT sound like stereotypical salesperson. Here are several ways to help you avoid coming off like a [...] More...

System for Sales Success: How Three Principles Turn Your Phone Prospecting into Profit

Written on
July 13th 2006
Author
  |   Ed Golod

There are many industry standards when it comes to prospecting, but three established principles come to mind. In reference to the first step in any sale process, we are not inferring that the prospect contact is the very step. The fact is that engaging the prospect on the phone [...] More...

Sales Force Spinach: How to Strengthen the Team, Close the Deal, and Sign the I/O

Written on
May 1st 2006
Author
  |   Ed Golod

All too often I get asked as a Sales mentor and one who should have all the answers, “why can’t you just teach them to close…to make more cold calls…to just work consistently every day”. It is usually followed with “we pay them enough, in fact when I was selling….” [...] More...



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