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Dean Vegliante

Dean Vegliante
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Dean Vegliante is President of Netmining, a global provider of audience targeting solutions. Dean’s winning track record in interactive advertising has enabled him to build and maintain strong relationships with premier strategic partners in publishing and advertising. Prior to joining Netmining, Dean was a founding member at TRAFFIQ, a web-based trading platform designed for buying and selling digital display-based advertising. He also served as Senior Director of Business Development for global performance marketing company MIVA (MIVA), where he played an integral role as a member of the initial pre-IPO team. Dean holds a B.S. in marketing from SUNY Oswego.

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Attribution Continues to Illuminate the Value of TV in Outcomes

By Ethan Settel, Sales Lead at Data Plus Math One of the most challenging, yet most needed measurement models in media today is attribution. Accurate attribution is pivotal in ascertaining the strength and impact of an advertisement throughout the consumer consideration funnel, and on the...