David Lee King is the Digital Services Director at Topeka & Shawnee County Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. David was named a Library Journal Mover and Shaker for 2008, and has published two books, Designing the Digital Experience, 2008, and his most recent title, "face2face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections" (CyberAge Books). David writes the Outside/In column for American Libraries Magazine with Michael Porter. For more information, visit www.davidleeking.com.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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