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davefeldman

davefeldman
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Dave Feldman is Client Services Director at iProspect, where he manages the activities of multiple client-facing teams. These activities include: the successful execution of client projects, analysis and reporting, client relationships; and the training and development of client service managers and search marketing specialists. He ensures client teams are strategically driven, accounts are proactively managed, and that search campaigns are successfully integrated with clients' other marketing initiatives.

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Q&A with Mark Popkiewicz: Ad Fatigue, Viewer Engagement and the Future of TV Advertising

What is Mirriad? How does In-Video advertising work? The way consumers view content has changed, as the rise of SVOD and OTT platforms have ushered in a new era for TV. This is challenging the overall economics of video entertainment and disrupting the video advertising...