David Jakubowski is the senior vice president of Marketing Services at Neustar, an industry leader in information services and marketing analytics. David is a seasoned executive and industry expert in ad tech, with a long history of leading marketing, product, sales and business development teams. Prior to Neustar, David was the chief executive officer at Aggregate Knowledge, a leading analytics and media intelligence company that was acquired by Neustar in 2013. Before joining AK, David was senior vice president of Specific Media, the largest freestanding global ad network and was general manager of Microsoft adCenter and Search Strategy. In this role, he oversaw product marketing, product management, go-to-market, and monetization strategy. David also held the position of senior vice president of Quigo Technologies Inc., where he was responsible for building out the business units, expanding the client base, increasing revenue growth, and overseeing marketing and customer acquisition. Under his guidance, Quigo grew from a small startup to one of the largest search engine marketers in the space and one of Google Inc.’s largest competitors in the contextual space. David is a graduate of Binghamton University.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
ADOTAS is a premier news publication focused on the Internet advertising and media industry. ADOTAS features a twice-daily email newsletter and web site and is proud to reach well over 100,000 advertising professionals monthly.