Daniel Greenberg is chief marketing officer for TrialPay. He leads global corporate, field and product marketing. He plays a key role in developing strategy and driving communication around the company’s payment and promotions platform including its original Get It Free model, its newer Purchase Incentives offering, and other innovative Transactional Advertising solutions. Greenberg holds nearly two decades of experience in the software and Internet industries at companies such as Macrovision, Tumbleweed and ACNielsen.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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