Bret Kinsella (@bretkinsella) is Chief Marketing Officer at XAPPmedia, the provider of interactive audio ads. Mr. Kinsella has served in executive roles at technology companies ranging from Accenture and Sapient to dwinQ and ODIN. He earned an MBA from UCLA and a BS in Economics from the Wharton School of the University of Pennsylvania.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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