Andrew Boer is president of Movable Media, a custom content agency that delivers a built-in audience. Movable Media is made up of thousands of writers, bloggers, and editors who are successful subject matter experts with their own active followings. Recent Movable Media clients with successful guest blogging programs include Williams Sonoma, P&G, and General Mills. Andrew is a veteran of the digital space who helped found or led core teams at: TRUSTe, Accept.com (Amazon) and SixApart. He can be reached at email@example.com.
By Steve Megitt, director of Filament Creative
Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
ADOTAS is a premier news publication focused on the Internet advertising and media industry. ADOTAS features a twice-daily email newsletter and web site and is proud to reach well over 100,000 advertising professionals monthly.