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Anand Rajaraman co-founded Kosmix in 2004. Rajaraman has been on the Internet search forefront for more than a decade. He created and co-founded Junglee, the first shopping search engine Amazon acquired the company in 1998 for $250 million.

Rajaraman also launched Cambrian Ventures in 2000. Cambrian Ventures has successfully funded several start-ups, including Efficient Frontier, Kaltix (acquired by Google), Neoteris (acquired by Juniper), Transformic (acquired by Google), TheFind and Aster Data.

More articles by Anand Rajaraman

Anand Rajaraman



Connect STRANGERS To Monetize Social Media

Written on
May 20th 2008
Author
  |   Anand Rajaraman

ADOTAS EXCLUSIVE — A look at the rate cards shows that CPM rates for social media sites vary widely: $15-20 for TripAdvisor, $15-45 for LinkedIn, and less than $1 for Facebook and MySpace. Why do advertisers value these sites so differently, even though they are all “social media”? I spend [...] More...



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