Alternative Media

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ADOTAS has put news scanning technology in place combined with human editorial review to find articles from around the world that are relevant to our readers and online advertising and media.

Unlike a basic RSS feed of headlines, our editorial team decides each day which story is worthy of your time and we then attribute and post that story and a link to it for further review.

We are proud to save our readers time while providing vital industry information from alternative media.



Wikipedia’s Financial Future Debated

Written on
March 21st 2008
Author
  |   Alternative Media

Scroll the list of the 10 most popular websites in the U.S., and you’ll encounter the Internet’s richest corporate players — names like Yahoo, Amazon.com, News Corp., Microsoft and Google. Except for No. 7: Wikipedia. And there lies a delicate situation. With 2 million articles in English alone, the Internet encyclopedia “anyone can edit” stormed the Web’s top ranks through the work of unpaid volunteers and the assistance of donors. But that ... More...

Website ‘Wikileaks’ Shuttered Over Post

Written on
February 20th 2008
Author
  |   Alternative Media

A federal judge has set off a free speech tempest after shutting down a U.S. website for posting internal documents accusing a Cayman Islands’ bank branch of money laundering and tax evasion schemes. The Bank Julius Baer & Co. said in papers filed in U.S. District Court in San Francisco that a disgruntled executive fired for “misconduct” stole the documents and illegally posted them on Wikileaks.org. The bank also said a ... More...

Study Shows Wi-Fi TV Business Model Booming

Written on
February 8th 2008
Author
  |   Alternative Media

The business model of delivering Internet TV by Wi-Fi TV Inc. and now being expanded globally is drawing comparisons with cable and satellite TV delivery and getting a big boost from a survey reported on today. In a February 8, 2008 story by David Chartier, it is reported, “Americans are adopting new ways of watching their favorite TV shows faster than ever before, but the traditional television format is playing even ... More...

Movius & Action Engine Deliver Mobile Rich Media

Written on
February 7th 2008
Author
  |   Alternative Media

Movius Interactive Corp, a provider in messaging, collaboration and mobile media solutions announced a relationship with Action Engine Corporation, The On-Device Portal Company. Through a global distribution, technology and services agreement, the two companies will leverage their products to create intuitive and personalized mobile media applications and portals for mobile operators, cable operators and other service providers globally. “Action Engine counts many of today’s top media brands as our customers, including ... More...

Who Clicked Britney?

Written on
January 31st 2008
Author
  |   Alternative Media

With the latest events and happenings of the famed Britney Spears, we felt it would be appropriate to take a glimpse of how Miss Spears is impacting the web. ———- Love her or hate her, like most celebrities, America has a morbid fascination with the trials and tribulations of Britney Spears. Through the good times and the bad, while PR firms go mad, without seatbelts or hair, entering rehab or needing an ... More...

Click Fraud Climbs 16.6% In Q4

Written on
January 31st 2008
Author
  |   Alternative Media

Click Forensics™, Inc. today released industry pay-per-click (PPC) fraud figures for the fourth quarter 2007 from the search advertising industry’s leading independent click fraud reporting service – the Click Fraud Index. Now in its third year, the Click Fraud Index monitors and reports on data gathered from the Click Fraud Network™, which more than 4,000 online advertisers and agencies have joined. The Click Fraud Network provides statistically significant industry PPC data ... More...

Online Advertising To Face Growing Obstacles

Written on
January 25th 2008
Author
  |   Alternative Media

Deloitte’s Technology, Media & Telecommunications (TMT) industry predicts that, in 2008, at least one technology innovation developed in an emerging market will become a disruptive force in Western economies. “Western companies understand the importance of innovating in emerging markets,” said John Hegel, co-chairman of the Deloitte Center for Edge Innovation. “They should not miss the much larger opportunity for innovation blowback to use emerging markets as seedbeds for innovation that can ... More...

Do Internet Companies Protect Data Well Enough?

Written on
January 24th 2008
Author
  |   Alternative Media

The fact that privacy laws differ markedly from country to country, whilst internet use knows no borders, complicates any attempt at a definitive answer, but a common EU, or even transatlantic, approach on how to protect internet users’ data is badly needed, stressed Sophia in’t Veld (ALDE, NL). On the other hand, internet companies are unlikely to give up on their activities: on-line advertising is a 27 billion dollar market, ... More...

Dentsu Teams With Chinese Ad Agency

Written on
January 23rd 2008
Author
  |   Alternative Media

Jason Jiang, CEO of Focus Media Holding Ltd., said that the company’s cooperation with Dentsu Inc. will better display its advantages on technology, products and client resources. Focus Media announced on Tuesday that Hua Kuang Advertising Company, its wholly-owned subsidiary, had entered an agreement with Dentsu to co-establish a new Internet advertising company in China. The joint venture, which will be led by a board chairman Dentsu appoints, is expected to be ... More...

B2B Sites Find Alternative To AdSense

Written on
January 9th 2008
Author
  |   Alternative Media

Online B2B publishers are monetizing their traffic better by offering free industry-specific content to their users. In providing valuable content to their audience, these publishers are generating revenue through NetLine Corporation’s RevResponse.com partnership program which gives Web publishers free content and pays them for sharing it with their audiences. Unlike Google AdSense, RevResponse.com helps publishers monetize their websites through contextual offers that their audiences will find valuable as opposed to text-based, ... More...


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