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Pontiflex Launches Self-Serve Ad Mobile Ad Feature

ADOTAS - Mobile signup ad platform Pontiflex launched a self-service feature called AdLeads today. The new service, said Pontiflex CEO and co-founder Zephrin Lasker, is...

Quick Hits: AdKeeper, JiWire, Pontiflex and More

ADOTAS - AdKeeper, which adds a button to display ads letting consumers "Keep" or save them for later, will roll out Keeps as an analytic...

Pontiflex Boosts Platform With Dynamic Creative

ADOTAS - Who said social and email acquisition had to be difficult? Certainly not CPL whiz kids Pontiflex, and they're making it just a...

Pontiflex Summit Shows CPL Is a Hit

ADOTAS - Arun Krishnan, vice president of marketing for Pontiflex, already had one reason to celebrate on Thursday -- earlier that day he received...

Pontiflex raises $6.25 million

ADOTAS -- The online advertising company announced the completion of $6.25 million in Series B funding led by RRE Ventures. Pontiflex said existing investors New...

Pontiflex CPL Summit

ADOTAS -- Pontiflex has announced a performance marketing event in New York on March 26. The Pontiflex CPL Summit will be held at the historic...

Environmental Defense Fund hires Pontiflex

ADOTAS -- Pontiflex has been selected by the Environmental Defense Fund and the U.S. Fund for UNICEF for lead generation advertising. By deploying transparent CPL...

Pontiflex CEO: CPL Leads the Way

ADOTAS EXCLUSIVE -- There is a stigma associated with online lead generation that has made audiences wary of this industry sector. Pontiflex CEO Zephrin...

Hiring Round-Up: Pontiflex, Nurun, InsightExpress

ADOTAS – Pontiflex, an open cost per lead market for advertisers, agencies, publishers and technology providers, today announced the expansion of its management team...

Pontiflex Launches Free CPL Ad Program

ADOTAS – Lead generation shop Pontiflex has unveiled an online AdLeads program for the cos-per-lead market that it likens to Google’s move into search...

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3 Steps to Reimagine Your Digital Experience

By Steve Megitt, director of Filament Creative Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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