Sizmek Presents Ads of the Week: December 8th – December 12th

Inplace #2

To help you shake the winter blahs, we hunted down the edgiest, funkiest and freshest ad formats and concepts for this week’s picks. BMW breaks out the Bubble, NYTimes transports us to exotic travel destinations for 36 hours, McDonald’s debuts Wasabi Boy, and as for what’s coming to a theatre near you this Christmas? You’ll have to see for yourself. Enjoy!

Country: United States

Advertiser: SONY

Media Agency: UM

Creative Agency: AvatarLabs

Publisher: Various Websites (ESPN, Comedy Central, etc)

Built Using: Sizmek Workshop

Link to Ad: Click Here

Need a wicked holiday laugh? AvatarLabs and UM tapped Sizmek to help create this rich media ad for the naughty/nice film, The Interview.

Built with Sizmek Workshop, the Pushdown format offers a frenzy of social links, video clips and other features.

Country: United States

Advertiser: Google Maps

Media Agency: New York Times (NYT)

Publisher: NYT

Built Using: Workshop

Link to Ad: Click Here

The first of a year-long “36 Hours In…” series, this innovative ad integrates Google Maps with custom NYT video content. The ads feature Google Maps custom overlays throughout the five-minute video ad. With the feel of quality travel programming, this rich TimeSync VPAID unit will present a new destination weekly throughout the year. Get your passports ready!

Country: Malaysia

Advertiser: BMW

Media Agency: Carat MY

Creative Agency: Arc Worldwide MY

Publisher: Live Life Drive

Built Using: Sizmek Workshop with Flash

Link to Ad: Click Here

This cool two-phase Flash Ad format offers a fresh ad experience to promote the new BMW 3 series. This hover ad utilizes an unobtrusive, enticing bubble-shaped preview ad with the option to further expand or close. This fun, sleek balloon format is just right for the zippy new BMW.

Country: Singapore

Advertiser: McDonald’s

Media Agency: OMD SG

Publisher: XINMSN and MSN APAC

Built Using: Sizmek Workshop

Link to Ad: Click Here

This MSN Custom Header brings a little Japanese flair (and flavor) to Singapore audiences, promoting the new EbiWasabi burger and the original Ebi trio. The Flash Ad format lets the user watch videos in the ad or click to expand for the latest McDonald’s news and menu items.