(ADOTAS) Chicago, IL – July 22, 2014 – Centro (www.centro.net), a provider of unified, enterprise-class software for digital advertising, today announced the addition of Michael Bruns as Chief Financial Officer. Bruns comes with an expansive management and investment banking career focused on guiding the growth of cloud-based, enterprise software companies. He has helped numerous companies grow and solidify market position by raising capital, leading mergers and acquisitions, and enhancing financial and accounting infrastructure.
Bruns has more than 20 years of experience building and advising technology companies through their entire lifecycle from early-stage financing through IPO or sale. As CFO/COO of ClearTrial, a global provider of SaaS eClinical applications for the life sciences industry, he led the due diligence, transaction negotiation, and integration when the company was acquired by Oracle Corp. Most recently, he was CFO/COO of Codifyd, a provider of cloud-based software and technology services for online retailers, distributors and manufacturers. Previously, Bruns was a senior technology investment banker with Robert W. Baird & Co. and with Jefferies & Co. He earned an M.B.A. from Harvard Business School and a B.B.A. in Finance from the University of Michigan.
“Michael brings a wealth of experience working with fast-growing software enterprises. He is adept at orchestrating multiple types of financial events for breakthrough companies and Centro is a great place for him to utilize the range of his experience,” said Shawn Riegsecker, CEO of Centro.
“I am excited about the opportunity at Centro to oversee the fiscal health and growth of one of the largest independent firms in digital media,” said Michael Bruns, CFO of Centro. “Centro is operating with a comprehensive vision. With its size, scale, leverage and talent, it is poised to be the company that finally brings complete automation to every aspect of digital advertising.”
Centro (www.centro.net) provides unified, enterprise-class software to simplify digital media operations. Our media management platform streamlines and scales ad buys across all channels, accessing both guaranteed and biddable inventory, to achieve any campaign objective. Our holistic approach gives marketers a single system of record to fulfill their research, planning, buying, optimization and reporting needs. Since 2001, Centro has successfully planned and executed more than 100,000 national and local campaigns across all digital display platforms and ad format types. Headquartered in Chicago with 33 offices in North America, Centro’s success and commitment to culture has led to many accolades, including #1 on Crain’s Best Places to Work in Chicago in 2011, 2012, 2013 and 2014.