WATCH: The Life of a Programmatic Ad Impression
MediaCrossing has created a video that illustrates the incredibly short but complex life cycle of a programmatic RTB ad. Watch as a digital ad is bid on, bought, sold, delivered, and seen. It begins the moment your browser loads, and in the blink of an eye, an ad is served.
To download a copy of the accompanying infographic from Media Crossing, click here.
No comments yet
Leave a Comment
- Hearst Magazine Expands Partnership with Acxiom to Bring Marketing Service to the Cloud
- Yahoo Fights Back Doubters with Strong Third-Quarter Earnings
- Vdopia Launches Mobile Video Programmatic Marketplace
- Google’s Missed Third-Quarter Earnings Highlights Questions for Internet Giant
- MediaMath Acquires Social Advertising Platform Upcast to Advance Social Media Campaigns