ADOTAS — Tapad, a leader in cross-screen marketing technology, will host “Tapad Unify Tech ’14” (#UnifyTech14) in New York on on Tuesday, April 29.
“Tapad Unify Tech ’14” promises to explore the world’s new cross-screen reality from every angle: technology, marketing, branding, it’s impact on consumers – and ultimately, our entire economy.
Stephen Dubner (pictured), bestselling author of Freakonomics and the upcoming Think Like a Freak, will headline a power-packed conversation. The most forward-thinking leaders in the business today will discuss how advertisers and technologists alike benefit from thinking like a freak in today’s cross-screen reality.
At the summit, results of a new Forrester cross-screen behavioral study will be revealed. The commissioned study, conducted by Forrester Consulting on behalf of Tapad, will illuminate consumer media consumption practices and purchase preferences.
This invitation-only summit will be held at 10 on the Park at Time Warner Center in New York on Tuesday, April 29 from 8 a.m. to 1 p.m.
To request an invitation to Tapad’s Unify Tech ’14 or to suggest a speaker, visit www.unifytech14.com.